So the close does one job. One heading, one sentence, one button. The restraint is the design — two equal buttons at the end of a page split the decision and cost you the conversion.
Start today, ship this week, and decide later whether it was worth keeping.
Start free — no card 14 days, full product. Cancel in two clicks, from inside the app. Or read how the trial worksNo countdown timer. No "only 3 spots left". No second gradient button competing with the first. If the argument above the fold did not work, a fake deadline will not fix it — it will only tell the reader you were willing to lie about something small.